Our 5 tips for successfully hosting a corporate event

Hosting a corporate event obviously involves taking account of the nature of the event (seminar, gala dinner, team-building exercise, charity work, cocktail evening…) and of its goals (relaxation, reward, building team spirit, brand recognition…).

But there are a certain number of points to consider if you want to avoid going wrong. Here are our 5 tips for successfully hosting a corporate event.

Tip n°1: Takes your guests into account

Hosting of a corporate event is directly influenced by the profile of the participants you invite: are they employees of the company, or of its clients? Are they shareholders, partners and/or journalists? Are family members invited too?

It is also essential to know the type of participants attending, and to take that into consideration: The age of the audience (children, teenagers, adults), their gender (men, women), their professions and any potential areas of interest, not forgetting to calculate the total number of guests.

Tip n°2: Adapt your event to the venue 

Think about how you’re going to host a corporate event that really zings: it’s going to involve making a great choice of venue.

Indeed, some events may require lots of space, others have to rely on specific technological equipment, and so on. If you organize a professional event at a sports centre, a private business, a cultural space (like a cinema!), a mobile location or a place with a view, this has a direct impact on the nature of the corporate event that you host.

Tip n°3: Don’t let the attendees be “spectators”

Hosting a corporate event means keeping your guests rapt, offering them a new and original experience that will live long in their memories. This definition implies that you will need to get the guests actively taking part in the various key moments planned.

It’s a matter of preventing them from becoming mere ‘spectators’: the passive nature of such a role will stop the event from becoming memorable, whereas simple interactions can be enough to make a lasting impression on people.

Tip n°4: Get away from the ordinary working environment

The way you host a corporate event must enable the guests to get out of their usual working environment! It is essential to prepare properly, so as to find “extraordinary” ideas that serve the goals of the event (renown, team spirit, etc.).

The challenge lies in finding a diverse range of activities, that are unusual and thoroughly innovative, to make a strong impression, arouse people’s interest and get everyone on board.

Don’t hesitate to contact the team at Kinepolis Business, to obtain a quote for room hire and/or help with organising an inter-company event, at one of its three cinemas in Luxembourg.

Tip n°5: Get some help from expert consultants 

A time-consuming affair at the best of times, hosting an event is a real art-form: from the initial expectations to ensuring the satisfaction of attendees, each stage must be prepared and coordinated in scrupulous detail, with qualified service providers.

Among these is the hosting of a corporate event, which must be well-thought-through, relevant and unforgettable.

To do this, don’t be afraid to surround yourself with experts in the field: the Kinepolis Business team puts not only its cinema auditoriums, but also its reception rooms, at your disposal if you wish to organize professional events. With many years’ experience under its belt, it can give you loads of advice, while also giving you the benefit of its address book (for caterers, clowns, singers, DJs…) – a real goldmine!